Nokia finally bowed to the powers of
Android operating system in the smartphone world Monday at the kick off of the
mobile World Congress in Barcelona, with the introduction of Nokia X family,
including the Nokia X, Nokia X+ and Nokia XL smartphones.
These smartphones, run Android apps,
Microsoft services and signature Nokia experiences. Before now, Nokia refused
to touch the Android or other operating platform with a long spoon, preferring
to stick to its Symbian operating system and later, the Windows operating
system, when it pulled a massive partnership with Microsoft some two years
back.
Introducing the devices, Executive Vice President of Nokia’s Devices & Services, Stephen Elop, said that Nokia has connected billions of people around the world, and has with the new entrants demonstrated the designs to connect the next billion people to great experiences.
“Our deliberate approach is to offer
four tiers of products including our affordable entry-level devices like the
new Nokia 220; our entry-level Asha touch phones like the new Nokia Asha 230;
our new Nokia X, X+ and XL smartphones primarily for growth economies; and our
Lumia portfolio, which is where we introduce the greatest innovation and
provide full compatibility with the Microsoft experience,” he added.
The Nokia X family features Nokia’s
renowned handset quality and design, with a fresh, tile-based user interface
inspired by the Lumia family. All devices come with Fastlane, a screen which
lets people switch between apps more smoothly.
Elop described the Nokia X family as
an affordable introduction to popular Microsoft services, including free cloud
storage using OneDrive. With the purchase of any Nokia X family smartphone in
select markets, people will get one month of Skype’s Unlimited World
Subscription, ideal to make international calls to landlines in more than 60
countries and to mobile phones in 8 countries.
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